Multidisciplinary Creative Director + Brand Strategist
Lotta Ludwigson | Brand Identity
Axelle | Brand Identity
Alto Cinco | Brand Identity
Exude Fragrance | Brand Identity
Kate Spade NY | Creative Direction + Campaign Design
Artist Melissa Wang | Brand Identity
Palmer | Brand Identity
Lotta Ludwigson | Label Design
Artist Makiko Harris | Brand Identity
Calirosa Tequila | Creative Direction + Campaign Design
Anise Health | Brand Identity
Bluejay Electric Bicycles | Mailer Campaign Design
Jo Malone | Creative Direction + Campaign Design
Grip Baby | Brand Identity
Il Forno | Nashville, TN | Brand Identity
Sillin Studios | Brand Identity
Makiko Harris | Deck Template Design
Natura | Brand Identity
Glasses Co. | Brand Identity
Levi Strauss & Co. | Creative Direction + Campaign Design
APIS by Sweetbio | Packaging + Brand Identity
Barr Hill | Creative Direction + Campaign Assets
Flour District | Brand Identity
Bluejay Electric Bicycles | Social Templates Design
AXELLE | Brand Identity
MARLENA | Long Beach, CA | Brand Identity
POPSUGAR | Digital Campaign Assets
21Seeds x Birdies | Creative Direction + Campaign Design
Silent Howl Studios | Brand Identity
21st Amendment Brewery | Social Media Assets
Offerings
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Creative Strategy
Strategy is the foundation of everything I do. Before a single decision is made, I get to know your brand and its audience deeply so the work that follows actually means something.
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Branding
Lasting brands aren't built on trends, they're built on connection. I build identity systems that are as meaningful as they are memorable.
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Creative Direction
The most interesting creative work lives where structure meets freedom. I work within existing guidelines to create something that feels unexpected yet unmistakably on brand.
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1:1 Consulting
Strategic creative support for brand launches, campaigns, and everything in between.
Available for select project inquiries.
Hi, I'm Elizabeth…
With over a decade of marketing and creative strategy experience within the craft beer and spirits industry, most recently at Pinterest, I've had the pleasure of working on projects with over 400+ brands.
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I approach every project from a strategic and intentional point of view, crafting brand identities, digital experiences, + creative solutions that are as meaningful as they are memorable.
Using a combination of intuition and rationality, I recognize patterns and construct ideas that are both captivating and functional. By understanding a brand's narrative and its ideal audience, I bring design and concept together to create work that resonates, converts, and drives real results.
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• Pinterest
• POPSUGAR / Group Nine Media
• Liquor.com
• 21st Amendment Brewery
• Duvel USA / Brewery Ommegang
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• B.S. Visual Communications
S.I. Newhouse School of Public Communications at Syracuse University
• Istituto Italiano di Fotografia
Photography / Milan, Italy
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• Proud Mexican-American
• Native in: English + Spanish
• Conversational: Italian + Portuguese
• Joshua Tree is my backyard
• Hobbies include renovating vintage trailers + photographing concerts